Marketing Campaign 2009

Online Information 2009 benefits from key media relationships and a growing number of strategic partnerships.  Benefit from our investment in the promotion of Online Information to your target audience.

Leveraging social media platforms such as LinkedIn and Facebook to connect with visitors as well as traditional methods such as PR, emarketing and advertising, the 2009 Marketing Campaign will be the most extensive yet offering visitors over 3 million 'opportunities to see' comprising of:

• Highly targeted direct mail to over 36,000 individuals
• With over 99% of visitors registering via the website the emarketing activity is paramount and reaches over 1,000,000 contacts
• Ticket inserts in over 15 industry publications with a combined circulation of 230,000
• Over 20 association partnerships including AIIP, ALPSP, ASLIB, BIALL, CIG, CILIP, CLIG, CLSIG, EAHIL, EUSDIC, IAI, SLA, SOA and UkeiG
• A dedicated PR team securing press coverage for the show and offering support and guidance for exhibitors
• An international advertising campaign in print and online publications
• Social media marketing tools used to promote the event include LinkedIn, Facebook plus we run our own event blog and wiki

Now part of Incisive Media, Online Information is in a stronger position than ever to deliver even more of the target audience essential to the success of the event.  Incisive Media publishes Information World Review (IWR), the newspaper for information professionals as well as Computing, Accountancy Age and Financial Director, providing access to an extensive database of the core target audience along with key end-users of information content and drivers of the information management process. 

To discuss your stand requirements or a tailored marketing package, please contact:

Lizzy Mills , Group Sales Manager
T +44 (0)20 7316 9642